Home » Public Relations Articles » Despite Our Economy Or Maybe Because Of It The 2009 National Small Business Week Was A Smashing Success
Despite Our Economy Or Maybe Because Of It The 2009 National Small Business Week Was A Smashing Success
With over two million Hispanic owned businesses in the U.S., Hispanics play a major role in the American business landscape and on the economy.
LA JOLLA, CA, May 30, 2009 /Public Relations PR News/ -- The 2009 National Small Business Week annual event, held in Washington, early last week, focused on the role of small companies in our ailing economy. With over two million Hispanic owned businesses in the U.S., Hispanics play a major role in the American business landscape and on the economy.
Much of the discussion centered on Hispanic-owned enterprises, social marketing and small business integrity. Luis Enrique YÈpez, Jr., and Juan Carlos YÈpez, of Mainstream Global, Inc were two of the winners. These businesses and the men exemplify how only when organizational foundations are laid in values businesses can succeed.
In the public relations field, without building an integrity-based culture, clients and agencies will fail. The business goal of building through integrity is to attract similar partners-customers, employees, community members and industry partners. But a Company's service depends on mutual disclosure and transparency of the nature and origin of the message we promote. Representing clients like Mainstream Global enables integrated communications to spread more significantly; with more impact.
Today's public relations industry is committed to establishing and maintaining an ethical, collaborative, and positive setting, where the client, partners, community and employees are working in a fully transparent environment. Through the values-based process, marketers become more responsive, negative stereotypes are discounted, and products evolve to satisfy the consumer's needs and expectations.
About Dialogo Public Relations
Lucia Matthews is Chairwoman of Dialogo Public Relations. Dialogo PR located in the La Jolla Colony of San Diego. You may contact us at info@dialogo-pr.com.
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Lucia Matthews
Dialogo Public Relations
Chair
7825 Fay Avenue
La Jolla, CA
USA 92037
Voice: 858-227-9101
Fax: 858-954-2679
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