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How much does Social Media have to do with Public Relations?
Lets face it... There is something quite addicting to writing status updates several times a day to let people know what youre doing...There are signs of conversions from mainstream/print media over to social media...
CLEARWATER, FL, May 13, 2009 /Public Relations PR News/ -- Lets face it. We are now engrossed in a world of Social Media. Sites like Facebook, Myspace and Twitter are becoming part of everyday life as a way to keep in touch with family and friends and up to date with whats going on. There is something quite addicting to writing status updates several times a day to let people know what youre doing. Sure, the character limits found on these sites may in fact limit someone in fully expressing themselves but sure enough you find a way to get the message across (and thats where computer lingo comes into play, finding a way to abbreviate any and every word possible). Richter10.2 Media Group has been operating for just over a year now as a tremendously successful PR Firm, with a twist" PR through Social Media. We call it WebPR.
What is WebPR? WebPR is a term coined by Robert Cornish, Founder and CEO of Richter10.2 Media Group. The term simply means, The actions of using online media, to target and communicate with a specific public audience to build relations that result in reach and interest.
The company started with Founder and CEO Robert Cornish and singer/songwriter Wil Seabrook. Robert started forming the idea of Richter10.2 about eight months prior to the opening. With Roberts background as a successful business man and Wils artistic drive, the two make a team that couldnt help but work rapidly and successfully, at growing the first WebPR Firm in the nation.
Richter10.2 is a full service PR firm specialized online. We build strategic online PR campaigns to control our clients' online image, attention and promotional actions. We focus on gaining the maximum amount of attention for each client while utilizing every tool available to make their company known and to reach out to millions of prospective clients for them. Says Robert, CEO.
As the managing director in charge of delivery and customer service, Wil brings the same level of passion and idealism to his work as he does to his music. "Helping businesses and entrepreneurs control the story that is told about them online is a genuine pleasure for me", says Wil. So, after the two shook hands, they were in a building and had the company up and running in less then 72 hours.
Im sure you can observe that technology has made a deep impingement on our generation. Accounts like Facebook, Twitter and Myspace are becoming more and more of a second nature. Users are even switching over and using these Social Media sites in replace of their email accounts. It is the way of keeping up to date with friends and family, complete with pictures and status updates.
There are signs of conversions from mainstream/print media over to social media. Magazines are ceasing to print articles and now are going to be running issues solely online. In less then six months Maxim is expected to cease all print publication. Blender, a music and entertainment magazine, whose ad pages fell 31 percent in 2008, is ceasing publication after its April issue. They will continue their print on www.blender.com.
The percentage of Americans using the internet is growing every year at an incredible rate, with figures of over 70% of Americans online. There is indication that Twitter grew 1,382% year-over-year in February, registering a total of just more than 7 million unique visitors in the US for the month. Well, why wouldnt someone want to promote themselves and/or their business to outflow and interest loads of clients using good PR on the web? People dont know how to go about it. Thats where we come in. We are professionals at creating PR campaigns that will grab your target publics attention. The key to having good PR, means having good PR on the web.
What are public relations? Those are relations with the target public. We are trying to communicate with people, and not just any people, the people that are a specific target public. If you have a rock concert, you are going to have a designated crowd going to that concert. So we ask ourselves these questions. Who are the public? Where do we find them? And how do we interest them? This applies to every single company across the board, thats why we can sell to anyone.
Richter10.2 Media Group has serviced over 130 clients in setting up campaigns on the web with Social Media Press Kits and Social Media Press Rooms. To find out more about Social Media Press Kits and Social Media Press Rooms and how you can get one go to www.richter10point2.com.
Ali Magnano
Director of PR
Richter10.2 Media Group
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Press Release Contact Information:
Ali Magnano
Richter10.2 Media Group
Director of PR
600 Cleveland st STE 920
clearwater, Florida
USA 33755
Voice: 727 447 3600
Website: Visit Our Website |
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